Nov 13, 2010 News
Rdio has added support for the Curve 85XX, Storm and Torch. If you’re not familiar with them, Rdio is a subscription music service that lets you listen to as much music as you want from the web or your phone, even when you’re offline. The service also has a social component that lets you discover music through friends or influencers.
Rdio Unlimited costs $9.99/month, and supports both web and mobile use. Rdio Web costs $4.99/month, and supports web use only. Check out Rdio at http://www.rdio.com/#/apps/mobile .
Whatever is the model of your Blackberry App be it Free, paid, ad-supported, try-and-buy, or freemium , Blackberry has introduced their three new services in interest of blackberry developers namely Advertising , Payment and Analytics for the tons of apps making their way to the Blackberry app world in the coming year .
If an ad-supported model doesn’t fit your needs, maybe micro-transactions/in-app payment is more up your alley. The BlackBerry Payment Service will allow you to easily offer digital goods for sale in your app while still providing the consumer with the same trusted and consistent purchase experience they have today in BlackBerry App World. As you would expect, with BlackBerry Payment Service, you will have access to the same payment options that BlackBerry App World supports today for traditional app purchases: PayPal, credit card, and carrier billing.
BlackBerry Payment Service can be used in :
- Digital Content, such as eBooks, magazines, photos, artwork, or digital property that you can use on a BlackBerry smartphone.
- Additional App Functionality, which might include things like new features, levels, characters, or games. This use lends itself extremely well to the freemium app model and should be used as the new gold standard for try-and-buy.
- Services, such as premium video content, subscription renewal, pay-as-you-go application use, or voice transcription. Basically, any kind of digital service that a BlackBerry smartphone user pays to use.
The Payment Service enables developers to leverage a range of business models through the sale of digital goods within their applications. The Payment Service is simple and easy to implement for developers and provides end users with a fast, consistent and secure purchase experience.
The service comes as a boon to Blackberry application developers who always had a desire to generate some decent revenue out of their try and buy business model which lagged in terms of payment service. The BlackBerry Payment Service SDK is in beta now and the full SDK and app implementation is expected to launch this fall.
If you are a blackberry app developer and offering some free apps or paid apps or none of them , one thing the Blackberry developers are in desprate need of is the Blackberry analytics service , a service that’s keeps a track of every detail of your app .
Some of the key features of the Blackberry Analytics service :
- Key app metrics such as when and how often a user opens your app.
- Information about how much time a user spends in your app.
- User base stats such as which model of BlackBerry smartphone is being used, which version of software the user has installed, which carrier network the user is on, and which version of your application the user has installed.
- Flexibility to define your own metrics such as how many users make it to a certain level or actually complete a game, which features of the app are accessed more commonly than others, how and when users access remote data on a server versus leveraging cached content.
Press Release :
RIM and Webtrends to Launch Free BlackBerry Analytics Service
Analytics service offers developers deep insight into how customers are using their BlackBerry smartphone applications
San Francisco – BlackBerry DEVCON 2010 – Research In Motion (RIM) (NASDAQ: RIMM;
TSX: RIM) and Webtrends today announced they are working together to deliver free enterprise-class analytics to the BlackBerry® developer community. The BlackBerry® Analytics Service, powered by Webtrends, will allow developers to quickly and easily add measurement into their applications.*
BlackBerry developers will be able to use the mobile analytics service to discover insights about how customers use their apps and to evolve their applications in ways that will drive loyalty, increase use, and potentially lead to new and more successful avenues for revenue and monetization.
“Feedback from our customers and development partners has always shaped our BlackBerry products and services, and so we understand the need for deep, rich and accurate analytics. We also know that access to such metrics is a top priority for BlackBerry developers as they try to make their applications stand out in an increasingly crowded market,” said Curtis Sasaki, Vice President, Product Management at Research In Motion. “With just a few lines of code, developers can add Webtrends analytics and gain access to a very broad range of insightful measurements.”
The BlackBerry Analytics Service is powered by the Webtrends Mobile Analytics platform. Using the Webtrends SDK, BlackBerry developers can integrate metrics tracking into their applications to capture events deemed relevant. Developers can track application use, frequency of use, loyalty of users, screens accessed and features used. The Mobile Analytics platform provides real insight into how their applications are being used, helps developers better understand adoption and allows them to measure success against their usage goals.
“BlackBerry developers will now have better access to complementary, enterprise-class mobile analytics technology and services,” said Alex Yoder, CEO, Webtrends. “Webtrends has a truly powerful and incredibly comprehensive platform for creating, measuring and improving content across all digital channels and mobile is no exception. We are thrilled to deliver insight and value to the BlackBerry developer community.”
The BlackBerry Analytics Service powered by Webtrends will be freely available to the BlackBerry developer community when it launches in early 2011.